what we offer

We specialize in custom WordPress themes.
Built from scratch.
Just for you.

We use WordPress to its fullest extent. Custom look and feel, custom functionality, custom integrations.

No off-the-shelf themes here.

Start fresh or rebrand.

Professionally-designed logos and thoughtful, beautiful branding.

Print and Web.
You'll look great no matter the platform.
marketing collateral

Editorial design, art direction, layout, and prepress. Annual reports, one sheets, sales sheets, flyers, print and web ads, brochures, infographics, conference material, and more!


(this will take you to behance.net for now.
We'll have our own portfolio system just as soon as we have time to build it!)


“Berkeleyside has worked with Aaron Joseph on several projects and it is always a pleasure to collaborate with him. Aaron is professional, creative and accommodating, as well as responsive, unflappable and punctual. I have been happy to recommend him to others looking for a reliable web designer. We're excited to continue working with Aaron as he launches Identafire.”

—Tracey Taylor,

berkeleyside logo

Sample Project: Investment Application Site

Time: ~40 Hours

”Aaron has been incredible to work with on every stage of our projects, from creative conception to on-schedule execution. We're excited to continue working with Aaron as he launches Identafire!“

— Marke Bieschke,

san francisco bay guardian logo
48 hills logo

Best of the Bay: 2016 | 2017

We have worked with Aaron on a variety of design projects over the past two years, from ongoing website strategy and development to email and digital collateral concepts and execution. Aaron brings boundless creativity, well-honed design skills, and savvy technical expertise to every project … has been a valued collaborator through many of our digital marketing initiatives. Aaron has a meticulous eye for detail, the ability to manage time and projects efficiently … a wonderful asset to any team.

Renee Hammonds,
Digital Marketing Manager

math solutions logo

Sample Project: Course List

“We have worked with Aaron on a variety of print and digital design projects. Aaron is adept at working with our distributed team—leveraging technology to support backlog prioritization, workflow oversight, feedback collection, and general communication. He balances providing creative recommendations with taking explicit design direction, all with a positive and professional attitude. We’re eager to continue collaborating with Aaron and Identifire on our design needs.”

—Marketing Team

pivot learning logo

Sample Project: Marketing Postcards


  • Homeownership SF
  • Build It Green
  • Marin Sun Farms
  • iNation Media
  • Pivot Learning
  • Math Solutions
  • Uptima Business Bootcamp
  • Found Digital Media
  • Decolonial Bizness World
  • ANA Moth
  • GayGamer.net
  • MidBoss
  • Singularity Hub
  • Math Solutions
  • Berkeleyside
  • Loverboy Magazine


Want to discuss a project, get more info, or talk about joining our team? How about a newsletter?

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